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“How come there’s never any cash in the checking account?”How many times have you asked yourself that question,mens spyder ski jackets online? You know the business is making money. The Profit and Loss statement shows a profit every month. You are constantly signing checks to pay the quarterly tax payments. Every time you go to the bank for a ninety day note, your banker agrees without batting an eye — just passes over the papers for your signatures.And he tells you, “That business of yours sure cranks out the profits and it just keeps growing. What a gem,womens moncler vests cheap.”But where’s the cash?If your business is growing at a rate of 30% a year, and your gross profit is 25%, you will always be out of cash. It’s amazing, but unless the business generates high profits, even moderate growth will kill a business. The business can survive only as long as it has sufficient credit to borrow money — more money each time it goes to the bank. But when the debt service closes in on the cash flow, any downturn in sales, or slowdown in collections, or increase in costs can stop the availability of credit.How do you increase profits? Raising prices is a good way to start. My barber understands the supply/demand curve as well as anybody I know. He runs a one-man shop and works only by appointments. When he starts to see new faces looking for appointments (more demand), he raises his prices. Certainly some of the old customers leave and try another barber but they soon come back (he’s that good.)He’s also constantly improving his business by getting rid of problem customers. If you don’t show up and you haven’t called to cancel (causing him to lose the income for a time slot) — he just doesn’t have any time available when you call to make an appointment.It’s easy to raise prices and increase profits when you provide a quality product.You might create higher priced product presentations based on the same product or service. The fast food people learned this long ago. “Would you like me to super size that?”Do you really think a Cadillac costs twice as much as a Chevy?You could bundle companion features into a single product. “Would you like the extended warranty with this purchase?” Or, “So long as we’re here checking the AC unit, would you like us to clean the air ducts?”Another issue that drains the cash is principal payments on loans outstanding.This one caught me when I first started in business. The P & L doesn’t track cash or the principal payments made on the loans,cheap mens spyder ski outerwear. The only way you can see these is to look at the balance sheet and note the loans payable balance decreasing each month.Most entrepreneurs now make good use of the flexibility in terms available from lenders as they compete for good borrowers. I always made it a practice to negotiate an interest rate, an amortization schedule, a due date, and a pay rate. When I had these in my loan documents I knew I was in control of my cash flow,mens spyder ski suits.My partner for many years used to say that “profit” was a term created by the IRS so they would have something to tax us on.Maybe so,spyder ski jackets for women, but when you are starting out, don’t let the accounting entry under “Profits” fool you into thinking you are successful — check the cash.

It’s your engagement ring and you want it to last for a lifetime. From the setting and the stones right down to the choice of metal for the design, you’ll settle for nothing less than perfection. The problem is that you cannot make up your mind between white gold or platinum.If you’re facing this quandary, you’re not alone. This is a tough choice to make. Fortunately, there is no bad decision. Both types of metal look spectacular and are ideal for engagement ring settings. They do, however, each have their own distinct advantages and disadvantages. Understanding them can help guide you to a more informed selection.Why Platinum Is Gaining In PopularityPlatinum is fast becoming “the” choice for engagement rings. This metal is about 25 percent heavier than white gold and is noted for its durability. Don’t let this fool you though,cheap spyder ski suits for women; platinum will scratch. The scratching on platinum, however, is considered part of its charm. When platinum scratches it creates a patina that results in an extremely white, brushed look. Essentially, a platinum engagement ring gains beauty over time.While platinum is an excellent choice, there are some potential disadvantages to this selection. Platinum does cost a great deal more than white gold. It can,cheap spyder ski pants for kid, in fact, climb to as much as three to four times the price of gold. In addition, platinum is more difficult for jewelers to work with and many jewelers,mens spyder ski jackets online, in fact, don’t have the equipment on hand for resizing rings made of this metal.White Gold Still GlittersWhite gold is a traditional and excellent choice of metals for an engagement ring. Keep in mind that this selection is an alloy though. This means it is created with a mix of metals to ensure the gold, which is always yellow, takes on a white cast. The finish is created by plating with a rhodium finish. This choice of metals is easier for jewelers to work with, more convenient to resize and does cost a great deal less than platinum.While white gold is a spectacular choice,cheap mens spyder ski outerwear, especially if budget is a concern, it does have some potential disadvantages. This type of engagement ring can be prone to brittleness and will likely need to be plated again from time to time as the finish can lose its whiteness. It is also possible that allergic reactions can occur in some who are sensitive to the metals used in the alloy.Choosing between platinum and white gold for an engagement ring is no easy undertaking. Both metals are beautiful, but each has its own potential disadvantages. If purity is an issue,kids spyder ski suits online, platinum is the best choice. If pricing matters and the cost will impact the quality of the center stone, white gold generally wins hands down.

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Organizing large programs like birthdays, anniversaries or corporate parties require lots of planning and coordination. The embarrassment factor that remains attached to the organization of the events is another issue that too has its perils. Most of the time, half of the guests will think in different lines from the organizers and will try to demean the hard work of the person coordinating the program. It is here that event hires can play an important role in taking away the burden of organizing programs from you.They take up all the responsibilities of arranging a party or get together. They will take the responsibility of the total coordination factors starting from design, printing of invitations, venue booking, custom’s of the staff and the theme of the party. The capable managers take the entire burden off the client’s hand and make the task of arranging the program very easy,spyder ski suits for men.Event hire allows organizers to restrict their job to finding a date of their convenience for the event to be organized. The client also has to supply a list of guests who will be invited and the kind or type of party that he wishes to have. For example, a birthday or anniversary party will have a different set up than a corporate party and the arrangements are to be made as such,womens spyder ski suits cheap. While in case of a children’s party the event hire will think of planning certain fun filled games for the children, a corporate part will remain a more serious type. They will always discuss all the aspects of a party with his organizers and plan the party as per his wishes to give him full satisfaction.They have better access to warehouses full of stock props, furniture and costumes. This is the reason why they can convert a party in to a success at a very short notice. All the requirements of a corporate party like a period bar furniture, trained staff and a themed arrangement can be easily arranged by the event hires.Event hire companies provide trained and skilled staff to work on gambling tables and blackjack stalls; fire-eaters and jugglers are hired to promote a carnival atmosphere. Irrespective of the demands that are made by the clients, they can arrange with utmost competency and at a much affordable price. Many larger corporate houses have their own groups that attend to the different needs of the companies’ guests,cheap mens spyder ski outerwear. One more advantage of hiring such a company is that after the program ends, the client does not have to take the headache of paying back the warehouses or collecting and ensuring that all the props used are being returned to the concerned person,spyder ski clothing. This huge job needs to be done and completed to make way for the next event,womens moncler jackets sale. The client is not burdened with this job as they take the entire responsibility

Ever since I created my own sales techniques, one of the first questions people always ask me is, “Does your selling strategy apply to online selling?”I’ve been holding off on answering that question because I wanted to get enough experience under my belt with my own online business so I could answer this from an authoritative position.My answer is, “For the most part, yes — but with some differences.”Those of you who fully understand the philosophy behind my sales techniques are well aware that the core of everything I teach is based on the elimination of all sales pressure from the selling process.You also know that the single most powerful way of eliminating sales pressure is through authentic language — in other words, replacing traditional sales language with the most natural dialogue possible, which creates almost instant trust between two strangers.This is exactly where online selling differs from person-to-person “offline” selling. In selling online, you don’t have the opportunity for that natural two-way dialogue. People come to your site and are exposed to a one-way reading of your message,mens moncler jacket, which can feel impersonal.Check it out for yourself. If you look at 9 out of 10 website home pages, what do you see?Online variations of the standard sales or cold-calling script: “We are… and we do…”Why is this a problem? Because these sites are offering their solutions long before visitors can have any sense that they are being understood, and long before they feel any sense of trust in what they’re seeing.Visitors come to sites because they have a problem in mind and are looking for answers.It’s easier than you might think to solve the problems of one-way communication, impersonality, and lack of trust.All you have to do is put yourself in the position of your site visitor, articulate their specific issues or problems, and gently offer solutions that they can choose without feeling as if they are being “sold.”Here are some simple ways you can warm up your site so you get as close as you can to a natural two-way dialogue:* Remember the “Written Word” module from the Self-Study Program?Beware of over-using “I” or “We” on your home page or at the beginning of your written message.For example,cheap mens spyder ski outerwear, rather than immediately pushing your product as the first thing visitors see on your home page, use language that addresses problems you know you can solve.State those problems, and you’ll find that your visitors are drawn more deeply into your site.* Create a clear path through your site that lets visitors make their own decisions about what’s best for them.* Give your visitors a taste of your solutions so they can feel that you can actually solve their problems or issues. Downloads, “test drives” and other “free samples” give visitors the live experience of your solution and make them feel more comfortable with it.* Last, and maybe most importantly: I’m always surprised by how few website owners seem to actually want to communicate with the potential customers who visit their website.But…have you ever gone to a site to order a product or service and ended up calling the toll-free number instead? Have you ever thought about why you did that? Maybe it was because you could ask questions of the live person who took your order, and this increased your sense of trust,moncler ski jacket for men.So,moncler ski jacket…make yourself available to site visitors by having a Live Chat or Push To Talk button (see below) on your website.Talk directly with visitors to your site as they enter the virtual world that you’ve created for them.There’s nothing better than a two-way dialogue to humanize the online experience.I enjoy it so much when visitors click on my Live Chat or Push To talk button,north face jackets for kid, and we establish that all-important personal connection.Try it on your site. You’ll love talking to your website visitors because you’ll be able to help them solve their problems.

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